Thanks for visiting. We’re a new blog dedicated to reviewing hip-hop music. We try to cover it all – singles, mixtapes, EPs, albums – both new and old releases. Our primary focus will be mixtapes though. We’ll be regularly updating our blog with new reviews, so check back often!
Mixtapes: Past And Present
Mixtapes are utilized broadly as a way for coming music artists in hip-hop and R&B to be heard by the music community. These days they are usually given away for free, or in exchange for a “Like” or “Follow” on social media. There is a big difference between mixtapes today versus the 1980’s when they first originated. Mixtapes in the 80’s were music compilations – many times the songs were ripped and recorded off the radio!
Today, music artists use mixtapes as a means to achieve exposure in the music business. They can be used by musicians as a way to maintain relevant between albums. Mixtapes also give artists the freedom to express themselves, whereas record labels may not allow certain content on an artists mass-marketed commercial album. Mixtapes also give hip hop artists an opportunity to freestyle over popular instrumentals originally used by other artists.
Mixtapes are often feature professional DJs who will “host” them. Most times, DJs release mixtapes will contain music which has not been publicly released yet . Record labels utilize this as an means to decide which song will be their recording artist’s next single; it’s a way to disperse multiple tracks at once and gauge which one(s) receive the best feedback. The fact that they are free helps get them shared and distributed quickly.
Mixtape Hosting And Distribution
There are many websites that will host your mixtape for free. The biggest and most widely known one is DatPiff. Two other popular ones are Mixtape.tv and MixtapeFactory. General hip-hop websites such as Hot New Hip Hop host mixtapes as well.
While not specifically a mixtape site, the music megasite SoundCloud is frequently used by indie and major artists alike to host mixtapes. SoundCloud has come under fire lately as being “bot infested” thanks to nefarious companies selling plays, likes and reposts to artists looking to bolster their public statistics. While there are legitimate SoundCloud promotion services that deliver real traffic to artists, most of these so-called promo companies exist simply to inflate stats with bot accounts.